The finest whole grain brown rice yields the freshest, most nutritious rice cakes. We mill the brown rice and then pop them into rice cakes right on the farm. That's why our whole grain brown rice cakes are so fresh and flavorful! Each Lundberg cake is made with nearly twice as much rice as most other brands, hence our 8.5-ounce heavy little bag. This means our cakes are packed with twice the flavor, value, and nutrition.